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AT&T’s GoPhone adds more data for the same price and unveils new unlimited plan

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Just a couple of months after improving the data allotment of its GoPhone prepaid plans, AT&T has bumped up the amounts yet again. Customers can now receive either 6GB of high-speed LTE data for $40 per month, or unlimited data for $60, provided they sign up for autopay.

The changes, particularly with the 6GB option, make GoPhone’s already strong value proposition a bit more competitive at a time when just about every carrier is making news for giving customers more data. Previously, customers could receive 8GB for $60 per month, or 4GB for $45, and save another $5 on either with autopay. Now, 4GB subscribers can receive an extra 2GB for the same price.

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The unlimited offer, on the other hand, isn’t quite as compelling a deal as it would initially seem. GoPhone caps speeds at 3Mbps at all times for this plan, and subjects users to further throttling once they exceed 22GB in a billing cycle. Furthermore, video streaming is reduced to standard definition and 1.5Mbps throughput. For most users who consume a reasonable amount of data, the old 8GB plan can reach speeds three to four times faster and is a little cheaper by $5.

No matter which option you choose, GoPhone allows for data roaming and unlimited calls and texts to and from Mexico and Canada. AT&T also offers multi-line discounts, with $5 off the second line, followed by $10, $15, and $20 for each additional line thereafter.

AT&T’s announcement comes a little more than a month after the carrier’s other prepaid service, Cricket Wireless, raised data allotments for several of its plans. Currently, Cricket offers 3GB for $40 per month, 8GB for $50, and 12GB for $60, plus the same kind of $5 autopay savings GoPhone employs. Keep in mind, however, that Cricket limits LTE and High Speed Packet Access (HSPA+) speeds to 8Mbps and 4Mbps, respectively. GoPhone’s throttling for all its plans — save for the aforementioned unlimited one — doesn’t kick in until after you cross the specified threshold, making it a better choice for users who want the maximum possible speed on AT&T’s network.

Of course, new customers can bring an unlocked, compatible smartphone of their choice to GoPhone, but for those in the market for a new device, the service is also offering $20 off select products. Currently, the deal only applies to the Samsung Galaxy Express 3, Samsung Galaxy Express Prime, and LG Phoenix 2.

Adam Ismail
Former Contributor
Adam’s obsession with tech began at a young age, with a Sega Dreamcast – and he’s been hooked ever since. Previously…
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