Skip to main content
  1. Home
  2. Computing
  3. News

Google eliminated that ‘don’t be evil’ motto

Add as a preferred source on Google

Google Office Strada

Google is no longer telling its employees not to be evil.

Recommended Videos

In a rather surprising move (or perhaps a sign that the world’s most seemingly perk-filled, laid-back workplace is going corporate), Google has removed its unofficial motto from its code of conduct. Previously, the company’s corporate code of conduct included this simple yet powerful edict: “Don’t be evil.” But now, that’s no longer the case. As Gizmodo reports, archives from the Wayback Machine, a digital archive, show that this turn of phrase was removed sometime either in late April or early May.

For nearly two decades, “Don’t be evil” has been the Google mantra. In 2015, when Google reorganized itself to be a part of parent company Alphabet, it created a slightly different version of the mantra — “do the right thing.” But Google held on to its previous “don’t be evil” slogan until sometime in the last month or so.

This wasn’t just a phrase that employees read once in their handbooks. Rather, the notion was deeply ingrained in the company’s culture — in fact, a version of the saying apparently served as the Wi-Fi password on Google shuttles used in the Bay Area.

As of April 21, 2018, the code of conduct still kept the same phrasing. “‘Don’t be evil.’ Googlers generally apply those words to how we serve our users,” the code read. “But ‘don’t be evil’ is much more than that. Yes, it’s about providing our users unbiased access to information, focusing on their needs, and giving them the best products and services that we can. But it’s also about doing the right thing more generally — following the law, acting honorably, and treating co-workers with courtesy and respect.”

Google also emphasized that its actions and the actions of its employees would and should be “measured against the highest possible standards of ethical business conduct.”

But now, the code reads a bit differently. “Don’t be evil” is gone altogether, and instead, Google writes: “The Google Code of Conduct is one of the ways we put Google’s values into practice. It’s built around the recognition that everything we do in connection with our work at Google will be, and should be, measured against the highest possible standards of ethical business conduct.”

Curiously enough, the company’s code of conduct says that it hasn’t been updated since April 5, 2018, which seems to be incorrect given these rather obvious changes.

The timing of the change comes at a rather interesting point in Google’s history. A number of employees have recently left the company following its controversial decision to remain involved in the Pentagon’s secret Project Maven, noting that they could no longer work for a company that did not share their values. We’ll update you with any statements from Google on the new code of conduct.

Lulu Chang
Fascinated by the effects of technology on human interaction, Lulu believes that if her parents can use your new app…
How to find archived emails in Gmail and return them to your inbox
Archived emails in Gmail are easier to find than you think—once you know where Google hides them
Gmail icon on a screen.

If you’re looking to clean up your Gmail inbox, but you don’t want to delete anything permanently, then choosing the archive option is your best bet. Whenever you archive an email, it is removed from your inbox folder while still remaining accessible. Here’s how to access any emails you have archived previously, as well as how to move such messages back to your regular inbox for fast access.

Read more
Gemini Live gets a minimalist app redesign that lets you do more
Gemini Live just got easier and faster to use
google-gemini

Google is testing a new redesign for its Gemini Live experience on Android, aiming to make interactions with its AI assistant more seamless and less intrusive. According to a 9To5Google report, the update moves away from the current full-screen interface and instead integrates Gemini Live directly into the main app view, signalling a shift toward a more practical, everyday usage model.

A Shift Away From Fullscreen AI

Read more
AI’s chip hunger could keep memory prices painfully high for years
Memory shortages may haunt your next phone, laptop, and GPU for years
Crucial Memory and SSD

While recent reports claimed that memory prices may not fall till 2027, it seems like the memory chip crunch isn't a short-term headache. And that's bad news for anyone hoping phone, laptop, and GPU prices will get cheaper again soon.

Reuters reports that SK Group chairman Chey Tae-won said the global chip wafer shortage is likely to last until 2030, with artificial intelligence demand continuing to outpace the supply. Chey said the current shortage could remain above 20%, largely because AI systems require huge amounts of high-bandwidth memory and therefore burn through a lot of wafers.

Read more